This project was a huge undertaking. On paper it was simple: composite a tech version of NOCO's new Air 10 into the existing footage. Each shot had three different takes. The first was a clean plate, the second had the product in the shot and the third had tracking markers and the product in the shot.

My first step was to solve the camera using the shot with the tracking markers in After Effects. After this was done I tracked the clean plate shot to the tracking shot (this is necessary because even though each camera move was programed, they were slightly different on a sub-pixel level).

After this I imported my camera solve into Cinema 4D, matched the 3D model to the correct proportions, matched the lighting to the footage and rendered out the regular, tech and shadow passes.

With all of the passes I composited everything in After Effects and built a rig to easily animate between the standard and tech model.

I'm very proud of the end results.